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 Location:  Home » Caribbean » Administration » Why School Communication Matters: Strategies From PR ProfessionalsNovember 22, 2008  

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Why School Communication Matters: Strategies From PR Professionals
Why School Communication Matters: Strategies From PR Professionals
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Buy New: $29.95
Buy New/Used from $23.96

Avg. Customer Rating: 5.0 out of 5 stars(based on 2 reviews)
Sales Rank: 780919
Category: Book

Authors: Kitty Porterfield, Meg Carnes
Publisher: Rowman & Littlefield Education
Studio: Rowman & Littlefield Education
Manufacturer: Rowman & Littlefield Education
Label: Rowman & Littlefield Education
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 264
Shipping Weight (lbs): 0.9
Dimensions (in): 8.8 x 6 x 0.5

ISBN: 1578868335
Dewey Decimal Number: 371.2
EAN: 9781578868339
ASIN: 1578868335

Publication Date: July 28, 2008
Availability: Usually ships in 1-2 business days

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Customer Reviews:

5 out of 5 stars A Must-Read   July 15, 2008
I put this book at the top of my summer reading list and I am glad I did. It is filled with great communications counsel.

I worked with Kitty and Meg at Fairfax County Public Schools. We did some great things, made some mistakes, and learned a lot. Above all, we learned that great communication is great communication, whether you are communicating on behalf of a Fortune 500 company, a small company, a non-profit, a school district or a school. That's why this book is a must read for all communication professionals.

I can tell you all the book's anecdotes are dead-on true and the advice is equally on target. I also enjoy the writing style, which is just like having a chat with Kitty and Meg.

Of course, I might be a little swayed by the fact that yours truly is quoted in the book and also had an opportunity to contribute to some of the chapters, including the ones on websites and social media.



5 out of 5 stars THE communications bible for school administrators.   July 7, 2008
Full of well-documented advice for school front-liners trekking a rapidly-changing education landscape. And no pomp here - the book is well written and fun to read.


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